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Which mannequin must you purchase?

It’s a query you’ve in all probability heard many occasions earlier than: “Which iPhone ought to I purchase?” More often than not, the reply is straightforward: Get the perfect one you may afford. And for those who’re completely happy along with your present mannequin, don’t really feel like it’s important to improve in any respect. However for those who’re able to make a change, we’ve examined all seven fashions in Apple’s present smartphone lineup and picked out the perfect iPhones for most individuals.

Earlier than you dive in, be aware that we’ve primarily based this information on the record costs for brand spanking new, unlocked iPhones on Apple.com. If you could find a heavy low cost from one other reliable retailer or deal on a refurbished mannequin, that might all the time change the worth equation.

Cherlynn Low for Engadget

Authentic launch date: September 20, 2024 | Storage capability: 128GB, 256GB, 512GB, 1TB | Display screen measurement: 6.3 inches | Options: A18 Professional chip, At all times-on 120Hz ProMotion show, USB-C port (USB 3), Titanium body, Digital camera Management button, Motion button, 25W MagSafe charging, Apple Intelligence | Cameras: 48MP vast, 48MP ultrawide, 12MP 5x telephoto, 12MP entrance | Shade choices: Pure Titanium, Desert, White, Black | Dimensions: 5.89 x 2.81 x 0.32 inches | Weight: 7.03 ounces

Learn our full iPhone 16 Pro and iPhone 16 Pro Max review

The iPhone 16 Pro is the iPhone we’d suggest to most individuals. Sure, its beginning worth of $999 is perhaps steep, however a smartphone is a long-term funding. If the query is “which iPhone is probably to maintain you content for the subsequent three to 5 years,” we predict the iPhone 16 Professional’s benefits over the usual iPhone 16 and 16 Plus are nonetheless significant sufficient to be price the additional $100-200 — even when the hole isn’t as vast because it’s been in years previous.

For one, the iPhone 16 Professional’s blasted titanium body feels higher-quality than the aluminum one on the bottom iPhone 16. It’s a bit heavier than the usual 16 and the older iPhone 15 Professional, but it surely’s removed from an anchor, and its barely curved edges are pleasing to carry. It runs on the marginally sooner A18 Professional chip, which doesn’t make an enormous distinction with on a regular basis duties however is extra future-proof all the identical, significantly in case you have any curiosity in gaming or content material creation. And whereas each iPhone 16 has a USB-C charging port, the Professional fashions help sooner knowledge switch speeds (offered you’ve got the proper cable).

Probably the most outstanding improve is the show. Whereas the OLED panels on the iPhone 16 Professional and commonplace iPhone 16 are equally sharp and vibrant, the previous’s is extra spacious at 6.3 inches (as an alternative of 6.1 inches), regardless of the cellphone itself solely being 0.08 inches taller and 0.02 inches thicker. That is primarily because of the Professional’s thinner bezels, which grant you extra room for streaming movies and studying net pages in a tool that isn’t considerably extra cumbersome to carry.  

On prime of that, the Professional’s display has an adaptive refresh fee as much as 120Hz, which might make scrolling net pages, gaming and streaming video noticeably smoother. Some will inform you that the typical individual doesn’t want this, and it’s true that not every part performs at 120Hz. However utilizing a smartphone is nothing if not interacting with a small display, and when you’ve seen a sooner refresh fee in motion, it’s tough to surrender.

It’s a irritating scenario: You will get a budget Android phone with a 120Hz show for round $300, but Apple continues to make use of “ProMotion” as a solution to upsell folks from gadgets that already price tons of extra. Nonetheless, our job is to inform you what’s finest — and the Professional’s show is solely extra trendy. It’s additionally always-on, in contrast to the screens on the iPhone 16 and iPhone 16 Plus, so you may view your notifications at a look with out having to bodily contact the system.

One other step up is the digicam system. The iPhone 16 Professional has a trio of rear cameras: a 48-megapixel primary digicam, a 48MP ultrawide shooter and a 12MP telephoto digicam. That final one is the biggie, because the common iPhone 16 lacks a devoted telephoto lens completely. Past that, the Professional’s primary digicam has a bigger sensor, so it’s a bit higher in low-light environments, plus it helps portrait mode at night time. You possibly can take sharper macro shots for close-ups, and there are different fanatic options like the flexibility to shoot ProRAW or report 4K Dolby Imaginative and prescient and ProRes video as much as 120 frames per second. 

If none of this jargon means something to you, know the common iPhone 16 and iPhone 16 Plus are nonetheless nice point-and-shoot cameras. These gadgets can now take macro pictures as nicely, plus they’ve the identical upgraded Photographic Styles characteristic that may assist contact up photographs you might discover overprocessed. Additionally they share the brand new Camera Control button for rapidly (if typically awkwardly) accessing the digicam app, adjusting settings and snapping pics. All that stated, the 16 Professional is best, particularly for those who take your pictures with just a little extra intent.

The Professional will get barely higher battery life as nicely, although it’s not the longest-lasting smartphone we’ve examined. Apple charges it at as much as 27 hours of video playback, up from 22 hours with the usual iPhone 16, however each gadgets will doubtless want a top-up earlier than you go to mattress. The bottom mannequin’s battery is easier to replace, too, which is aggravating for Professional homeowners given the upper worth. 

Apple may be very bluntly promoting every iPhone 16 on how nicely they’ll work with its new “Apple Intelligence” AI features, however you shouldn’t base any buying selections on these proper now. As of this writing, the tips embrace a touch extra strong Siri, ChatGPT integration, electronic mail and notification summaries, writing assistance and image generation instruments, a Clean Up characteristic that may take away undesirable objects from pictures (very similar to Google’s Magic Eraser) and a “Genmoji” customized emoji maker, amongst others. Extra updates will arrive over time. 

A few of these AI options will be helpful at factors; different occasions… not so much. Little about them will actually change the way in which you utilize a smartphone at this time, and whether or not anybody actually wants them to jot down a paragraph-long electronic mail or learn a short article is up for debate (to place it charitably). For now, it is perhaps finest to view Apple Intelligence as an intriguing first step towards a future that will or will not be realized down the highway.

Execs

  • Highly effective efficiency
  • Glorious 120Hz show
  • Premium titanium design
  • Quick digicam with prime quality video seize
  • Photographic Kinds are efficient and fairly
Cons

  • Prices $200 greater than iPhone 16
  • Shorter battery life than iPhone 16 Professional Max
  • Digital camera Management button will be finicky

$999 at Apple

Image for the large product module

Brian Oh for Engadget

Authentic launch date: September 20, 2024 | Storage capability: 256GB, 512GB, 1TB | Display screen measurement: 6.9 inches | Options: A18 Professional chip, At all times-on 120Hz ProMotion show, USB-C port (USB 3), Titanium body, Digital camera Management, Motion button, 25W MagSafe charging, Apple Intelligence | Cameras: 48MP vast, 48MP ultrawide, 12MP 5x telephoto, 12MP entrance | Shade choices: Pure Titanium, Desert, White, Black | Dimensions: 6.42 x 3.06 x 0.32 inches | Weight: 7.99 ounces

Would you like a bigger system than the iPhone 16 Professional? Are you keen to commerce pocketability for longer battery life? Are you cool with spending at the least $1,199 on a smartphone? In case your reply to these questions is “sure,” skip the 16 Professional and get the iPhone 16 Pro Max as an alternative.

It has all the identical advantages of our prime choose, however with a roomier 6.9-inch show and the longest-lasting battery of any iPhone. It may well final nearer to 2 days per cost, whereas the smaller Professional is extra more likely to faucet out round at some point. It additionally begins with 256GB of storage, which doubles that of the Professional and helps justify the elevated price at the least considerably.

The draw back is that it’s a tank. The iPhone 15 Professional Max wasn’t precisely tiny, and this newest mannequin is barely taller and wider, so that you’ll in all probability want two fingers to function it comfortably in case your mitts aren’t on the bigger facet. In the end, we’re assuming that most individuals would favor the extra hand- and pocket-friendly measurement of the common 6.3-inch Professional, even when it means sacrificing a half-day or extra of battery life. That’s a better name to make now that there’s no distinction between the 2 telephones’ digicam setups. However for those who simply need the largest beast of an iPhone, the 16 Professional Max is it.

Execs

  • Lengthy-lasting battery
  • Highly effective efficiency
  • Nice cameras with minimal shutter lag
  • Glorious 120Hz show
  • Premium titanium design
Cons

  • Most costly iPhone
  • Is likely to be too giant for some
  • Digital camera Management button will be finicky

$1,199 at Apple

Image for the large product module

Brian Oh for Engadget

Authentic launch date: February 28, 2025 | Storage capability: 128GB, 256GB, 512GB | Display screen measurement: 6.1 inches | Options: A18 chip (4-core GPU), 60Hz show, USB-C port (USB 2), Aluminum body, Motion button, 7.5W Qi wi-fi charging, Apple Intelligence | Cameras: 48MP rear, 12MP entrance | Shade choices: White, Black | Dimensions: 5.78 x 2.82 x 0.31 inches | Weight: 5.88 ounces

Learn our full iPhone 16e review

Right here’s the fact: There’s no such factor as a real finances iPhone in 2025. The $429 iPhone SE was the closest factor Apple needed to a value-oriented mannequin coming into the 12 months, but it surely was formally discontinued in February, and its severely outdated design made it tough to suggest lengthy earlier than that. The new iPhone 16e is the SE’s ostensible substitute, but it surely prices $599, nicely above what anybody might name “inexpensive” when there are such a lot of genuinely first rate Android telephones that promote for tons of of {dollars} much less.

So after we suggest the iPhone 16e on this spot, consider it much less like a finances choose and extra like “the most affordable competent iPhone you may reliably purchase.” It’s straightforward to see the way it may very well be higher, but it surely nonetheless will get you most of what makes the iPhone expertise worthwhile. It seems and feels rather more substantial than the previous iPhone SE, with a bigger and extra vivid 6.1-inch OLED show, cleaner strains and flat aluminum edges. Its A18 chip is almost the identical because the one in the usual iPhone 16, simply with one fewer GPU core; both approach, it’s highly effective sufficient to run Apple Intelligence and most video games superb. Its battery life is implausible, with a good increased video playback ranking (26 hours) than the bottom iPhone 16. It has a USB-C port, Face ID and the programmable Action button. Most significantly, it’s the least costly route into iMessage, Apple Pay, FaceTime, AirPlay and all the opposite iOS perks locked in Apple’s walled backyard, for higher or worse.

Nonetheless, the usual iPhone 16 does convey significant upgrades for $200 extra. The primary one is a greater digicam setup, because it has a second, 12MP ultrawide lens and a bigger primary sensor with higher picture stabilization. The 16e’s single-camera system continues to be completely superb for many conditions, however night time photographs look softer, portraits are a bit blurrier and there’s no macro mode. Annoyingly, the iPhone 16e additionally lacks MagSafe, locking it out of a bunch of useful accessories, and it’s restricted to sluggish 7.5W wi-fi charging. There’s no ultra-wideband chip to extra precisely locate AirTags, and the usual iPhone 16’s show can get brighter. (Each are caught at 60Hz, although.) That display additionally has the Dynamic Island, which makes it simpler to test timers, Uber ETAs, sports activities scores and the like at a look. The 16e, by comparability, has the static “notch” from older iPhones. The usual 16 can be accessible in additional colours, whereas the 16e solely is available in a extra primary black or white.

In some ways, the iPhone 16e feels prefer it was designed backwards to make the common iPhone 16 appear to be a greater worth. Nonetheless, for those who can afford an iPhone 16 or 16 Plus however can’t spend one other $200 or $300 for a 16 Professional or 16 Professional Max, it’s best to nonetheless get one of many base fashions over the 16e.

Actually, cut price hunters ought to look to the refurbished market for reductions on older iPhones first. If you could find an iPhone 15 from a good vendor for $100+ lower than the 16e, that’d be very best, because it provides most of the 16’s core upgrades and something older received’t have a USB-C port. In the event you see an iPhone 15 Pro across the similar worth, it’s no contest — that one is best than the 16e just about throughout the board. However even a refurbished 15 is unlikely to be all that low cost, and each older iPhone will inevitably lose replace help sooner. Nonetheless, which may not matter a lot for those who simply need an Apple cellphone for primary iOS issues and may discover a suitable price-to-storage ratio. Profiting from trade-in offers or, to a lesser extent, month-to-month installment plans that decrease upfront prices appears particularly prudent lately as nicely. 

Because it stands now, the shortage of a aggressive finances mannequin within the iPhone lineup is disappointing, and it seems that won’t change anytime quickly. Apple shall be Apple. However for those who simply wish to stroll into an Apple retailer and purchase an iPhone that works, the 16e is okay sufficient, even when it is not a slam-dunk worth.

Execs

  • Strong efficiency
  • Lengthy battery life
  • Clear, sturdy design
  • Vibrant, vibrant OLED show
Cons

  • 60Hz show
  • Just one rear digicam
  • No MagSafe and sluggish wi-fi charging
  • Costly in comparison with earlier iPhone SE

$599 at Apple

Plain ol' black is an option this time around. Plain ol' black is an option this time around.

The iPhone 16. (Billy Steele for Engadget)

The iPhone 16 and 16 Plus have made real enhancements over their predecessors and generally feel more “Pro-like” than they’ve in years previous. Additionally they are available in a variety of vibrant colours. If the iPhone 16 Professional or 16 Professional Max are simply too expensive, particularly if you would like additional space for storing, they’re implausible compromises. Nonetheless, they are compromises. In the event you can afford it, the Professional ought to maintain up a bit higher over time.

The iPhone 15 and 6.7-inch iPhone 15 Plus nonetheless get you a lot key upgrades over the iPhone 16e, together with a superior two-camera system, a brighter show, MagSafe and the Dynamic Island. The 15 Plus is especially interesting as essentially the most inexpensive big-screen iPhone in Apple’s present lineup. It has glorious battery efficiency as nicely.

At $699 or $799, although, each telephones are priced in one thing of a no man’s land. Most individuals who care about ultrawide cameras and MagSafe help ought to simply spend one other $100 for the iPhone 16 or 16 Plus, which add AI options, a barely improved ultrawide lens with macro help, an additional hour or two of battery life, sooner wi-fi charging (25W vs. 15W), a faster processor, extra RAM, the Motion button and the Digital camera Management button.

Those that simply need the necessities, in the meantime, are in all probability completely happy to save lots of an additional $100 on the iPhone 16e, which continues to be higher outfitted for the long-term because of its sooner chip and Apple Intelligence help. In consequence, the 15 and 15 Plus will in all probability take advantage of sense if you could find worth on a refurbished mannequin.

The bottom half of both the iPhone 16 Pro and iPhone 16 Pro Max standing on a table.The bottom half of both the iPhone 16 Pro and iPhone 16 Pro Max standing on a table.

Brian Oh for Engadget

The perfect time to purchase an iPhone, or actually any product, is everytime you want one. However if you wish to maximize how lengthy your iPhone is taken into account “present,” plan to improve in late September. Apple almost always introduces its new core fashions round then. SE and “e” iPhones, in the meantime, have arrived between February and April, however these aren’t assured annual releases.

Money reductions on new unlocked iPhones are uncommon, so there often isn’t a lot motive to attend for a deal earlier than shopping for (as is commonly the case with Samsung or Google telephones). Carriers will run their very own gross sales, however these usually contain locking you into years-long service plans. The exception can be for those who particularly need an older iPhone, since Apple usually cuts the value of its last-gen gadgets by $100 or extra when it introduces a brand new mannequin. So, as an example, if you received’t care concerning the inevitable iPhone 17’s upgrades, you would wait till that system is introduced and get the iPhone 16 for just a little cheaper.

This is dependent upon the individual and the way they outline “final.” If we needed to give a broad estimate, we’d say most iPhone customers maintain their system between two and 4 years. In the event you’re significantly delicate to efficiency and digicam enhancements, you may wish to improve on the sooner facet of that timeline. In the event you’re not as choosy, you would maintain out for even longer — although you’ll doubtless wish to get a battery replacement someday across the three- or four-year mark (or everytime you discover your battery life has severely degraded).

Software program help shouldn’t be an issue regardless: Apple is famend for retaining its gadgets up-to-date long-term, and the newest model of iOS is accessible on iPhones dating back to 2018. Most of these older telephones don’t support Apple Intelligence, so there isn’t whole parity, however that’s not a giant loss within the grand scheme of issues.

Go to your iPhone’s Settings, then faucet Basic > About. It is best to see the Mannequin Title proper close to the highest. You can even faucet the Mannequin Quantity under that, then confirm the ensuing four-digit code on Apple’s identification page to additional verify.

In the event you don’t wish to use software program, for no matter motive, you can even discover your iPhone’s mannequin quantity printed within its USB-C or Lightning port, if the system lacks a SIM tray. For older gadgets, you may alternatively discover that quantity inside the SIM slot or — for those who’re nonetheless hanging onto an iPhone 7 or older — proper on the again of the handset.

Might 2025: We’ve frivolously edited this information for readability and added a couple of frequent FAQs. Our picks stay unchanged.

February 2025: The brand new iPhone 16e replaces the iPhone 15 and iPhone 15 Plus as our “finances” choose. We’ve additionally eliminated our notes on the iPhone 14, iPhone 14 Plus, and iPhone SE (third era), as every has been formally discontinued.

January 2025: We have made a couple of minor edits for readability and ensured our suggestions are nonetheless updated.

December 2024: We’ve made a couple of edits to replicate the discharge of Apple Intelligence, although our picks stay the identical.

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