Meta has spent the previous few years remaking Fb’s fundamental feed right into a “discovery engine” that primarily serves up really useful content material from pages, teams and accounts customers don’t already observe. However whereas the corporate has stated the change is important to compete with TikTok, it’s additionally annoyed Fb customers who miss seeing posts from folks they really know.
Now, Meta is making an attempt to treatment this with a revamped “Associates” part of the app that may solely present posts and content material associated to your Fb pals. The corporate says the replace is the primary of many meant to carry “OG” options again into the 21-year-old social community.
With the replace, the “Associates” tab of the Fb app that used to solely be for buddy requests will now be dwelling to a feed solely made up of content material associated to your folks. This contains feed and Story posts, in addition to Reels, birthdays, buddy requests and “folks you might know strategies.”
Whereas Meta is spinning the change as part of a bigger push to make Fb really feel extra “social,” it’s not the primary time the corporate has supplied devoted feeds for “buddy solely” content material. In truth, Mark Zuckerberg confirmed off devoted “pals” feed amid the corporate’s push to carry extra suggestions to customers’ “dwelling” feeds. That feed, which surfaces posts from pals in reverse chronological order, continues to be accessible, although it’s considerably buried within the app.
It’s not clear what else Meta has in retailer for different “OG” Fb options that would play on nostalgia for the 21-year-old social community. (Fb’s as soon as notorious “poke” function already had a final yr.) However it’s apparently a precedence for Zuckerberg.
“I really suppose that there's this complete alternative that I feel goes to be fairly enjoyable to to go after and construct which is simply to form of go one-by-one and construct up a a bunch of these items that was these joyful experiences that folks had as a part of Fb that simply form of don't exist on the web at the moment,” Zuckerberg stated in a selling the change.
This text initially appeared on Engadget at https://www.engadget.com/social-media/mark-zuckerberg-decides-content-from-your-actual-friends-is-an-og-facebook-feature-180803853.html?src=rss
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